Advanced Certificate in Coaching

This is a broad-based coaching learning program. Besides the core coaching studies students learn areas which can add to their knowledge to make them a more effective all-round coach. Ideal for those looking to offer a coaching service.

Course CodeVPS046
Fee CodeAC
Duration (approx)900 hours
QualificationAdvanced Certificate

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Learn How to Help People Excel

Coaches use techniques to help a person or a group of people reach their goals and experience their full potential.

Develop an in depth understanding about the psychology of coaching, and learn to work with people effectively. Choose from a comprehensive list of elective subjects to specialise in a particular area, or select courses from a variety of areas to study across a broad range of subjects to give you options across several industries.  

Educate, Empower and Encourage - Make A Difference

  • Have you had experience in business and want to help others succeed (while earning an exceptional income yourself...)? You may wish to specialise in Business Coaching

  • Passionate about Health and Wellness and want to help others to achieve optimum health? There are lots of great modules you can study to work as a specialist in this area.

  • Do you come form a sporting background, or just love sports? Use the coaching skills you learn to become an exceptional sports coach and coach your team to victory.

  • Want to help people achieve their dreams? Become a Life Coach, and maybe add studies in Counselling and Careers Counselling.

  • Interested in all the above? Great!! You can select modules that will allow you to develop skills in all the areas and give you versatility to work within a range of different situations.

Developing a wide range of coaching skills can allow you to excel in a coaching and leadership role. This exciting course allows the student to gain a thorough understanding of how to be an effective coach across a variety of areas to give the graduate a range of employment and work options.

Take this course on it's own to specialise as a coach, or study it to expand your existing qualifications and experience to gain a competitive edge when going for that dream job!

  • Improve your earning potential with this excellent qualification

  • Study in your own home and at your own pace.

  • Highly qualified and experienced tutors.

  • A must for anyone wanting to work in coaching.

This course is made up of 9 modules. Five (5) of these are considered 'core' and must be studied. After that, you get to choose an additional 4 modules that interest you the most - choose modules that match your interests and career goals. Here at ACS we want to ensure your studies are practical and valuable to you and your aspirations.

You'll also benefit in this course from 100hrs of industry experience, providing you with practical, real-world skills and understanding, and giving you a taste of Coaching as a career.


Core ModulesThese modules provide foundation knowledge for the Advanced Certificate in Coaching.
 Industry Project BIP000
 Food Coaching VRE110
 Sports Coaching VRE109
 Business Coaching BBS304
 Life Coaching BPS305
Elective ModulesIn addition to the core modules, students study any 4 of the following 25 modules.
 Fitness Leaders Certificate VRE004
 Anger Management BPS111
 Business Studies BBS101
 Counselling Skills I BPS109
 Fitness Risk Management VRE104
 Health & Wellbeing VRE102
 Human Anatomy & Physiology (Human Biology 1A) BSC101
 Human Nutrition I BRE102
 Industrial Psychology BPS103
 Introduction to Psychology BPS101
 Marketing Foundations VBS109
 Marketing Psychology BPS107
 Motivation VBS111
 Research Project I BGN102
 Sports Psychology BPS106
 Stress Management VPS100
 Careers Counselling BPS202
 Conflict Management BPS201
 Human Nutrition II BRE202
 Nutrition for Weight Loss BRE210
 Therapeutic Nutrition BRE211
 Business Planning BBS302
 Human Nutrition III BRE302
 Marketing Systems BBS303
 Sports Nutrition BRE303

Note that each module in the Advanced Certificate in Coaching is a short course in its own right, and may be studied separately.

Life Coaching: Providing Clarity and Focus

At some point in their lives, most people will seek help from other people – friends, family or professionals – to help them make decisions or get advice on how to handle a particular situation or event. Some decisions are more complex than others and individuals cope very differently to a given situation.

For instance, some people are very good at making decisions on the financial aspects of their lives but struggle with their physical health or personal relationships. Others may thrive in their relationships but flounder in keeping abreast of their work or study commitments.

A client may contact a life coach when they feel they lack control over their lives or when they need objective advice (away from family and friends). They may lack motivation or have feelings of frustration, depression or a lack of confidence may be affecting their personal effectiveness in everyday life.

Life coaching involves understanding a person psychologically, physically and often financially. A life coach becomes a confidant to help the client:

  • determine what is important
  • pin-point their strengths and weaknesses
  • ascertain where they want to be in 6 months, a year, or 10 years time.

It involves assisting the client to set personal and professional goals, and to develop a workable strategy to obtain their goals within a given time frame. For a client, seeing a life coach can be a life changing experience and an invaluable opportunity to take control over their life and fulfil their dreams.

A client who seeks out a life coach does so not because they necessarily need to, but rather because they want to. They usually have areas in their life that they feel they would like to improve. The life coach helps them to focus on what they want for their own future. A psychotherapist or counsellor will help a person get from dysfunctional ways of responding to life to functional ways. A life coach will help a person move from functional to excellent.  

Life coaches work one-to-one with their clients, either face to face, via the telephone or email. They build up a relationship with their clients that may be viewed as being something akin to a close friendship. You could perhaps view the coach as being someone who goes with you every step of the way. They almost walk alongside their clients. Life coaching started to emerge in the US in the early 1990’s and it’s popularity has increased dramatically since. One possible reason is that having a therapist can be treated with some stigma, but there is no stigma attached to having a life coach.

Some areas in which a life coach may be asked to provide assistance and support are:

  • interpersonal relations
  • self-esteem and confidence
  • development of physical wellbeing
  • public and professional image
  • personal finances or business
  • career development
  • practical life skills, such as time management

Business Coaching: Sharing Experience and Perspective

Like the coach of elite athletes, the business coach is results oriented, and his or her main tasks are to help clients to recognise, overcome and then remove barriers to business and personal growth and development. Next, the business coach helps clients to develop strategies for achieving goals that will enable the individual to develop his or her full potential. Again like the sports coach, the business coach will be required to accurately assess the client’s aptitudes, strengths, weaknesses, needs and goals in order to arrive at a programme that is specifically tailored to that individual.

Unlike a sports coach, however, business coaches may also have to manage a client’s reluctance, lack of motivation, inaccurate perceptions and other psychological barriers to effective self-management. Life coaching is primarily about helping clients develop the skills and attitudes that will enable them to manage themselves and their own lives but business coaches will also take into account their business and working life.

As we have said, people may contact a life coach for very different reasons: to help them make better financial or career decisions; to get them motivated; to help them overcome feelings of frustration, helplessness, or lack of confidence; to help them manage personal relationships or to help them develop practical life skills.

The reasons for contacting a life coach may not be the primary issues that are causing the client distress or dissatisfaction, and much of the life coach’s work will be to lead the client on a journey of self-discovery.

Like all inner journeys, business must begin with the client’s present situation and the many internal and external influences upon it. This approach begins with working with the client to understand where the person is, emotionally, psychologically, physically, financially and interpersonally. Only after obtaining a more accurate, clear picture of the client’s present can both client and coach identify roadblocks and plan strategies for the client’s future that will encourage and nurture progress.

Business coaching can help a business owner, manager or director to:

  • make better decisions
  • reach their goals faster
  • set better goals
  • improve relationships
Business coaching usually involves working with the individual on THEIR problems, so every client will receive a different form of business coaching, individualised to their needs. So a business coach may work with a business person in one of two ways: 

            1. To help them as an individual perform better

- how they respond to staff

- their work life balance

- their organisational structure

- delegation

- staff training

- motivating staff

- better management skills

- time management    

2. To help their business perform better

- looking at ideas for the structuring of the business

- employment of staff

- time management with staff

Being a manager or business owner can be a lonely job at times. So a business coach can be there as a sounding board and confidant to help the business person to voice their issues and then help the person to find solutions to their problems effectively and quickly. 

Business coaching is generally considered to be a good method of intervention to improve a business or the way the business person works, as it can be:

  • time efficient
  • effective
  • is individually tailored to the person’s requirements
  • is outcome focussed

Why Study Coaching With ACS?

Building a successful career requires more than a piece of paper and a list of facts learnt.
While this is the focus at some colleges, here at ACS we understand that career success is all about applying your knowledge, making connections, knowing how to learn and question, and having the confidence to use your skills and talents in unique ways.

To make this happen we're here to offer

  • Flexibility:  more options for how, where, when and what you study. Our tutors have a flexible approach to your learning too, always open to discussing your studies to make them as interesting and relevant as possible.
  • Learning is top priority: what you learn changes you for life, and we're here to make that happen. Everything
    else is secondary.
  • Better value:   Compare our cost per study hour.
  • Reliability:  Established since 1979, and being independent, means we have
    avoided the stresses suffered by many other institution.
  • Support:  communicate directly with staff . Answering you is our top priority.
  • Resources:  unique collection of people and intellectual property.
If you're driven to make a difference in the lives of others, this could be the course for you. The learning bundle in Coaching offers both core knowledge and flexibility - learn the foundation, then choose the electives that will make it the perfect fit for your and your ambitions.

As a coach, you will teach your clients the importance of setting goals and taking positive steps to achieving them. This could be your first step towards your goal.


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Lyn Quirk

M.Prof.Ed.; Adv.Dip.Compl.Med (Naturopathy); Adv.Dip.Sports Therapy Over 30 years as Health Club Manager, Fitness Professional, Teacher, Coach and Business manager in health, fitness and leisure industries. As business owner and former department head fo
Jacinda Cole

Psychologist, Educator, Author, Psychotherapist. B.Sc., Psych.Cert., M. Psych. Cert.Garden Design, MACA Jacinda has over 25 years of experience in psychology, in both Australia and England. She holds a BSc (Hons) in Psychology and a Masters in Psycholo
Tracey Jones

B.Sc. (Psych), M.Soc.Sc., Dip.Social Work, P.G.Dip Learning Disability, Cert Editing, Cert Creative Writing, PGCE. Member British Psychological Society, Member Assoc. for Coaching, Member British Learning Assoc. 25 years industry experience in writing,
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