Business Coaching


Join the profession of Business Coaches & pass on your experience & knowledge to others.

Course CodeBBS304
Fee CodeS2
Duration (approx)100 hours
QualificationStatement of Attainment


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Get trained in the one of the world’s fastest growth professions!

Now available in a single 100 hr distance course exclusive to ACS and Affiliates – Business Coaching
 
Join the profession of Business Coaches and pass on your experience and knowledge to others.

Not only is this a career that is exciting and satisfying it is also very lucrative. Business Coaches are in huge demand and are currently commanding high incomes.
 

Eight lessons informative and practical can take you from zero to hero and get you on the road to financial independence and a new career.  

Don’t delay, enrol now and get started.

Lesson Structure

There are 8 lessons in this course:

  1. Nature and Scope of Business Coaching
    • Nature of Business Coaching, Life Coaching and Sports Coaching
    • Terminology
    • Why People Use Business Coaches
    • Case Studies
    • Business Failure or Success
  2. The Initial Consultation
    • Cognitive Behaviour Therapy
    • Goal Centred Approach
    • Reality based approach
    • Motivational Approach
    • First Contact
    • SWOT Analysis
    • Replace Negative with Positive Habits
    • Monitor and Evaluate Progress
    • Closing
    • Case Studies
  3. Considering Alternative Actions
    • Developing a Business Plan
    • Feasibility Studies
    • Formal Documentation
    • Operational Management
    • Strategic Planning
    • Operational Planning
    • Components of a Business Plan
    • Implementing Ideas
    • Changing Behaviour
    • Looking after long term Viability
    • Partial Sell Offs
    • Restructuring
    • R & D
    • Changing Products and Services
    • Buying a New Business
    • Staff
    • Selling or Winding Down
    • Case Studies
  4. Improving Productivity
    • Quality Circles
    • Cause and Effect Diagrams
    • Pareto Analysis
    • Brainstorming
    • Motivation
    • Internal and Intrinsic Incentives
    • Incentives External to Working Environment
    • Social Reinforcers as Incentives
    • Tangible Rewards
    • Case Studies
  5. Marketing
    • Introduction to Marketing
    • Marketing Strategy
    • Starting out in Business
    • Making Contact
    • Controlling Growth
    • Improving Results
  6. Building Better Staff
    • Staff recruitment
    • Team building and Team Management
    • Staff development and Training
  7. Improving Resource Management
    • BRM (Business Resource Management)
    • Stress Management
    • Case Studies
  8. Putting it all into Practice
    • PBL Based Project
    • Significance of knowledge of interviewing and assessment
    • Incentives and motivational strategies
    • Productivity and marketing strategies
    • Theoretical information to derive sensible solutions
    • Initial business coaching assessment for a specified business
    • Actions for improving and sustaining the level of performance

Each lesson culminates in an assignment which is submitted to the school, marked by the school's tutors and returned to you with any relevant suggestions, comments, and if necessary, extra reading.

Aims

  • Describe services that a business coach can offer clients; identify opportunities to work as a business coach; and develop an understanding of a business coach’s role.
  • Understand how to gather relevant data and conduct an initial consultation with a client.
  • Explain the options for action to optimise the operation of a new or existing business.
  • Understand methods of providing business coaching to improve productivity.
  • Develop awareness of ways in which business coaching can improve marketing.
  • Discuss ways to provide business coaching to improve the recruitment, skills, performance and motivation of staff.
  • Understand how business coaching can be used to improve resource management.
  • Deliver a comprehensive business coaching service to a client.

What You Will Do

  • This course is designed to help people identify opportunities to work as a business coach and develop an understanding of a business coach’s role. You will learn how to gather relevant data and conduct an initial consultation with a client.
  • Throughout the course you will learn about optimisation of business models for new or existing businesses, whilst focusing on improving productivity within a business. Understand how business coaching can be used to improve resource management.
  • You will develop awareness of ways in which business coaching can improve marketing, and also improve the recruitment, skills, performance and motivation of staff.
  • You will have an opportunity to develop and practice the delivery of a comprehensive business coaching service to a client.

Why Do People Employ Business Coaches?

Business coaches can help a business owner, manager or director to:

  • make better business decisions
  • reach their goals faster
  • set better goals
  • improve relationships

It doesn't matter how good a business manager is; they will always be close to their business, and be viewing their business decisions in the context of that closeness. Sometimes just having a different perspective can make all the difference. A properly trained business coach can help the manager see their challenges in different ways, unencumbered by all of the history of the past.

Business coaching usually involves working with the manager on THEIR problems, so every client will receive a different form of business coaching, individualised to their needs. So a business coach may work with a business person in one of two ways:  

1. To help them as an individual perform better

  •         how they respond to staff

  •         their work life balance

  •         their organisational structure

  •         delegation

  •         staff training

  •         motivating staff

  •         better management skills

  •         time management

2. To help their business perform better

  •         looking at ideas for the structuring of the business

  •         employment of staff

  •         time management with staff

Being a manager or business owner can be a lonely job at times. So a business coach can be there as a sounding board and confidant to help the business person to voice their issues and then help the person to find solutions to their problems effectively and quickly.  

Business coaching is generally considered to be a good method of intervention to improve a business or the way the business person works, as it can be:

  • time efficient
  • effective
  • is individually tailored to the person’s requirements
  • is outcome focused


In summary business coaching -

  • is a one to one service for an individual business person, aimed at improving the success of that individual or their business
  • focuses on the important factors and helps the individual to focus on their goals and to ACT on those goals.
  • helps individuals grow their business, give support and also improve their overall life hopefully.
  • provides skills and knowledge. The business coach will also share with the business person different tools and skills to use in their business and personal life for the short and long term success.

Don’t be confused here. A business coach is not the same as a business consultant, they are not there to help the business person to set up a new rota or procedure for employing people, but they are there to look at issues that could be affecting how well the business is running and find ways to help the business person to change that.

Business coaching can be confused with other interventions, such as counselling, life coaching, consultancy and training. It is not the same though. 

 

AFTER THE COURSE

You will understand the process of business coaching so much more after completing this course, and your awareness of opportunities that you might explore will be far clearer than at the start of the course.

Every student comes to the course with a different background, built up over time through study and experience. The best business coaches will have recognised their strengths and weaknesses by the time they complete their studies, and in that knowledge will be able to better identify the type of business managers who they might be most suited to help.

  • Some will establish their own business practice as a business coach
  • Others may add business coaching to a business they already operate (eg. financial planning, life coaching or business consulting).
  • You may seek employment, or join with others in an organisation/business that provides a variety of b to b services
     
 

WHAT SHOULD YOU STUDY?


Let us help you make the Best Decision for You!

We've always found it is better to communicate with someone before they enrol. If we understand your passions, capabilities and ambitions, we can help you map out a course of action to give you the best chance of achieving your goals.

Use our free career and course counselling service.


 
 


Credentials

ACS is an Organisational Member of the British Institute for Learning and Development
ACS is an Organisational Member of the British Institute for Learning and Development

ACS Global Partner - Affiliated with colleges in seven countries around the world.
ACS Global Partner - Affiliated with colleges in seven countries around the world.

ACS is recognised by the International Accreditation and Recognition Council
ACS is recognised by the International Accreditation and Recognition Council



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John Mason

Writer, Manager, Teacher and Businessman with over 40 years interenational experience covering Education, Publishing, Leisure Management, Education, and Horticulture. He has extensive experience both as a public servant, and as a small business owner. J
Gavin Cole

Former operations manager for highly reputable Landscape firm, The Chelsea Gardener, before starting his own firm. Gavin has over 20 years of industry experience in Psychology, Landscaping, Publishing, Writing and Education. Gavin has a B.Sc., Psych.Cert.
Kate Gibson

Kate has 12 years experience as a marketing advisor and experience as a project manager. Kate has traveled and worked in a variety of locations including London, New Zealand and Australia. Kate has a B.Soc.Sc, Post-Grad. Dip. Org Behaviour (HR).
Denise Hodges

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