Event Management

Learn to plan, manage and review all kinds of events such as sports events, recreation activities, weddings, parties, festivals, conferences and concerts. Manage finances, physical & human resources.

Course Code: BRE209

Payment Options

Duration (approx) 100 hours

Qualification Statement of Attainment

Become an Event Manager!

Learn to plan and organise parties, weddings, concerts, shows and all other types of events
Understand the business practice and planning that underpins success in any event
Explore the possibilities for business or employment in the Event Management Industry
Self paced, 100 hour course, with access to an international team of expert tutors

This is a course designed to develop knowledge and skills in the planning and management of special events including gallery openings, festivals, exhibitions and sporting events. It is also a very

good starting point for people thinking of developing an Event Management career and wanting to test the waters first.

From large events to small parties this course will give you the skills that you need.

Start a Small Business, Work From Home, Get a Job with a Venue or Event Company

Aims

Identify the various tasks which are involved in the management of a variety of different types of events.
Explain how a range of different types of events are initiated and planned.
Determine the human and physical resources required to deliver different types of events.
Determine how physical and human resources will be organised in preparation for staging an event, in order that needs are appropriately catered for.
Develop a marketing plan for an event.
Develop a financial management plan for an event.
Develop a series of risk management procedures to minimize the impact of different types of problems including financial, legal, marketing, crowd control, food services, and hygiene.
Describe the way in which facilities and services are managed during the actual delivery of an event.
Review an event after it’s delivery.

What You Will Do

Research to find out what events are taking place in your locality. Study and compare different events. Review marketing of various real life events. List sources of potential financial support for an event. Interview someone who has managed an event. Explain the different legal and ethical responsibilities with respect to risk management of an event. Explain two methods of reducing liability, which could be used by the organisers of any event. Compile a stage plan, contact responsibility list, & production scheduler, with relevant run sheets for a one day seminar. Write a procedure (step by step) for choosing a venue for staging an event. List reasons why an evaluation would be undertaken after an event. Prepare a report to evaluate the event you attended.

Lesson Structure

There are 9 lessons in this course:

Scope and Nature of Event Management
- What is Event Management
- Planning an Event or Conference
- When to Run an Event
- Other factors
- Where to Hold an Event
- Event Management Companies
- Planning Example -A Christmas Party
Developing the Concept
- Naturally Occurring Events
- Creating New & Original Events
- Planning a Party in a Home
- Making Decisions
- Contingencies
- Hiring Equipment
- Fire at Events (BBQ’s, Bonfires, Fire Pits, Braziers, Torches, Fireworks)
- Safety
- Planning a Public Event
- Evaluation Checklist
Physical and Human Resources
- Volunteers
- Managing Staff
- Leadership
- Giving Orders & Instructions
- Communicating Change
- Forming a Team
- Types of Team Members
- Elements of a Team
- Dealing with Problems in Teams
- Nurturing a Team
- Committees
- Guidelines for Planning a Show or Exhibition
- Hiring Tradesmen
- Choosing an Event Location
- Décor
- Equipment
- Entertainment
- Choosing a User Friendly Site
- Lighting
- Car Parking and Transport
Project Logistics
- Contingencies
- Traffic Management
- Toilets and Locker Rooms
- Security Lighting
- Legal Liability
- Understanding Legal Requirements and Controls
- Negligence
- Local Government and Liability
- Minimising Risk
Marketing an Event
- Target Audience
- Publicity
- Public Relations
- Sponsorship
- Developing a Business Plan
- Key Strategy
- Business Priority
- Action Plan
- Marketing Strategy
- Business Reviews
- Marketing
- Advertising
Financial Management
- Types of Budgets
- Budgeting an Event
- Cash Flow
- Controlling Cash
- Cash Cycle
- Liquidity
- Financial Decisions
- Budget Performance Reports
- Improving Profit
- Reducing Costs
- Controlling Expenditure
Risk Management
- Risk Reduction
- Managing Risk
- Sensitivity Analysis
- Quality Systems
- Contingency Planning
- Catering for People Overload
- Managing Slippery Surfaces
- Identifying Risk
- Workplace Policy
- Risk Control Methods
- Business Law
- Legal Rights and Obligations
- Consumer Protection
- The Law & Employees
- Dispute Management
- Duty of Care
Staging the Event
- Theme of an Event
- Venue Choice
- Audience and Guests
- Ticketing
- The Stage
- Power, Lights, Sound
- Catering
- Performers
- Crew
- Hospitality
- Recording an Event
- Contingencies
- Crowd Control
After the Event
- Measuring Success
- Dealing with Complaints
- Cleaning Up
- Repairing Lawns
- Evaluation Checklist

Accreditations

Study Gold CoastACS Global PartnerInternational Approval and Registration Centre

Organising events may seem simple, on the surface

Tips for Managing a Christmas Party

If you want to be successful, you need to do it right and plan well ahead of time, and plan for what is achievable within the resources allocated.

Remember:

any party is going to cost money
any party is going to require a clean-up afterwards
any party is going to require time and effort to organise and run
any party is going to require plenty of preparation time before the day
any party is going to require the effort of a group of dedicated people

You are better off doing something good that is achievable and that everyone will enjoy, than something extravagant, which becomes a problem in terms of time and money.

Types of Christmas Parties

The experience you plan for needs to be tailored to the type of party you are planning, and there are many different types of Christmas parties:

The Work Party

The work Christmas party is a time when people can shake off the pressures of work and relax with friends and colleagues. By celebrating away from where you usually work, it will be easier to unwind and enjoy your time together.

The Social Club Party

This is perhaps the easiest to organise, because the people in the group are used to getting together and having fun.

The Friends Party

Many people have extra commitments in the weeks leading up to Christmas. If you are to get together all the people you want at the same time, this type of party can cake some organising.

The Family Affair

For most of us, Christmas is a time to share with our families. Most families often have traditional activities for Christmas, but this doesn’t mean you can’t add some new traditions of your own.

The Decisions

Day or Night

Aside from your personal preference, think about what would suit your guests. If you have lots of older guests they may not want to drive at night. Young families may also prefer a daytime party. For an outdoor daytime party, remember to provide sun protection (sunscreen and shade umbrellas or a marquee). For an outdoor night party, plan ahead by providing garden lighting, mosquito repellent and emergency rain shelter.

How Many People

Deciding who and how many to invite can be the most difficult part of throwing a party. Larger numbers of people can usually entail more organising, expenses and cleaning up after the party.

Inside or Outside

The warmer nights of summer can make outdoor entertaining a pleasant option at this time of the year. But don’t forget to provide emergency shelter, unless you don’t mind your guests moving indoors when it rains.

What Type of Food – A Meal, or between Meals Occasion

Although many people like to include the traditional cooked meal for Christmas, this is not always the best option on a warm day. Seafoods, salads and barbeques are popular choices because they require less preparation and food does bring people together.

BYO or Catered Food and Drink

This will depend upon your budget, time available, and perhaps the formality of the occasion. If you want to supply food, the simple solution may be to hire a caterer; or if you are on a limited budget, buy take-away.

Barbecue chicken, cold meats and seafood e.g. ham on the bone, prawns, crabs, etc) are easy-to-serve options. Remember, the host and hostess need to mingle with their guests, not spend their entire time preparing and serving meals.

What Type of Music

The broad choice is live music or recorded. Hiring a Karaoke machine is always a fun way to liven up a party; or if you want something elegant and special, you might hire a string quartet and ask them to play Christmas Carols. Contact a local music school. They may be able to suggest someone. Keep in mind the ages of your guests and the atmosphere you are trying to create.

Hire Help, Use Friends or do it Yourself

Even the simplest party will involve work: before, during and after. You can hire help or rope in some friends or you might choose to do it all yourself. Whatever you do, the most important thing is to plan ahead, be prepared, and don’t try to do more than you can comfortably handle. If you are doing it all without help, keep the party small. It is better to ask for help than to do it all yourself and find that certain things have been forgotten or hastily completed.

Giving it the Christmas Feel

For many of us, Christmas is the one time of the year we associate with special rituals and traditions – and the Christmas party with all its trappings is one of those traditions.

Decorations

Christmas is the one time it’s good to go overboard with the decorations! Balloons, streamers, Christmas trees, home-made and bought Christmas decorations, vases filled with fresh cut flowers…whatever takes your fancy and creates a festive and fun house and garden. For a night party, hang strings of coloured lights outside the house or in the garden. Novelty lights (in the shape of reindeers, stars and Christmas trees, etc) are now widely available and are always popular with children.

Gifts

Even a small gift will be appreciated by your guests and will help to make the party a special occasion. You can share the cost and effort of buying presents by suggesting each guest bring one small gift (spending an agreed amount), which is pooled in a lucky dip.

Santa

There’s always someone who can be conned into dressing up as Santa. Don’t forget Santa’s helpers – the smaller children at the party. They can be dressed up as elves. A good idea is to ask every guest to bring a present; then mix them up and take a lucky dip from Santa. Children love listening for their name, sitting on Santa’s lap and getting special presents from him.

Carol Singing

Carol singing is making a comeback. Your guests may enjoy singing or just listening to the traditional Christmas carols. You may hire a group of people to sing, or a musician to play an accompaniment while guests sing (in which case you may choose to have prepared song sheets to distribute).

Children

Many people say Christmas is for children, and it certainly is a special part of their childhood. And remember, it’s not always the expensive toys that they look forward to and remember in later years. The small things are equally or more important – the Christmas tree, the party food, the decorations, the other guests, staying up late and getting up early to unwrap the presents all add to the special Christmas spirit.

If you have any children at your party, consider supplying:

Christmas tree
sweets (lollies)
party hats
whistles
bonbons
small gifts (e.g. ‘pass the parcel’ is a favourite group game where each child gets a special present)
maybe a treasure hunt or other organised games such as piñatas where a child hits a bag filled with lollies which scatter on the ground
a large area to run around and let off steam

After carefully considering the above facets of what appears to be a simple party, you can see that the organisation of any event requires you to cover the same elements, use the same organisational skills and imagination, whether large or small, it is really only the scale that changes.

Who Is This Course For?

This course is for many different people including:

Events managers
Party organisers
Wedding planners
Tourism operators
Leisure facility managers
Recreation industry personnel
Commercial venue managers
Business owners

Enrol to improve your prospects in the events management industry.

How can I start this course?

You can enrol at anytime and start the course when you are ready. Enrolments are accepted all year - students can commence study at any time. All study is self paced and ACS does not set assignment deadlines.

Please note that if a student is being assisted by someone else (e.g. an employer or government subsidy), the body offering the assistance may set deadlines. Students in such situations are advised to check with their sponsor prior to enrolling. The nominal duration of a course is approximately how long a course takes to complete. A course with a nominal duration of 100 hours is expected to take roughly 100 hours of study time to complete. However, this will vary from student to student. Short courses (eg. 100 hrs duration) should be completed within 12 months of enrolment. Certificates, Advanced Certificates and Awards (eg. over 500 hours duration) would normally be completed within 3 -5 years of enrolment. Additional fees may apply if a student requires an extended period to complete.
If a student cannot submit their assignments for 6 months to ACS, they should advise the school to avoid cancellation of their student
registration. Recommencement fees may apply.

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What do I need to know before I enrol?

There are no entry requirements that you need to meet to enrol in our courses, our courses are for everyone.
If you are under 18, we need written permission from your parent/ guardian for your enrolment to continue, we can arrange that after you have enrolled.

You don’t need to purchase any additional resources to complete our courses.

We aim to teach you the essentials without you having to purchase any specific computer program.
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You sure can. We are here to help you learn whatever your abilities.

Yes, if you are enrolling in a Certificate or Advanced Certificate, you might be eligible for credits if you have evidence of your previous studies or relevant experience. More information is here.

We recommend that you are able to browse websites, send emails and conduct online research. You will need to be able to type and submit your assignments.
If you have limited computer skills, we can make special arrangements for you.

This is possible, it depends on the institution. We recommend that if you would like to use our courses that you contact the institution first. Our Course Handbook is a good resource for this.

Our courses are written in English and we only have English speaking academic staff. If you can read and complete your assignments in English, our courses are ideal for you.

Our courses are designed to build knowledge, hands on skills and industry connections to help prepare you to work in the area, running your own business, professional development or as a base for further study.

This course has been designed to cover the fundamentals of the topic. It will take around 100 hours to complete, which includes your course reading, assignment work, research, practical tasks, watching videos and anything else that is contained in the course. Our short courses are a great way to do some professional development or to learn a new skill.

It’s up to you. The study hours listed in the course are a rough guide, however if you were to study a short course (100 hours) at 10 hours per week, you could finish the course in 10 weeks (just an example). Our courses are self-paced, so you can work through the courses in your own time. We recommend that you wait for your tutor to mark and return your assignment before your start your next one, so you get the benefits of their feedback.

The course consists of course notes, videos, set tasks for your practical work, online quizzes, an assignment for each lesson (that you receive feedback from your tutor from) and ends in an exam (which is optional, if would like to receive the formal award at the end), using our custom built Learning Management System - Login.Training.

Our courses are designed for adults to gain professional development and skills to further their careers and start businesses.

Our custom online learning portal allows you to conduct your learning online. There may be practical tasks that you can do offline. You have the option of downloading your course notes or print them to read later.

There is also the option to pay an additional fee for printed course notes and or USB (availability limited to location and deliverability).

Yes, if you don’t have access to the internet, you can receive the course as paper notes or on a USB stick for an additional fee. We can also make alternative arrangements for you to send your assignments to us.

We offer printed notes for an additional fee. Also, you can request your course notes on a USB stick for an additional fee.

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We are more learning focussed, rather than assessment focussed. You have online quizzes to test your learning, written assignments and can complete an exam at the end of the course (if you want to receive your certificate). You will not receive a pass/ fail on your course work. If you need to add more details on your assignment, we will ask you to resubmit and direct you where you need to focus. If you need help, you can ask your tutor for advice in the student room.

Each module (short course) is completed with one exam.

Exams are optional, however you must sit an exam if you would like to receive a formal award. You will need to find someone who can supervise that you are sitting the exams under exams conditions. There is an additional cost of $60 incl. GST for each exam.
More information is here

There are practical components built into the course that have been designed to be achieved by anyone, anywhere. If you are unable to complete a task for any reason, you can ask your tutor for an alternative.

When you complete the course work and the exam and you will be able receive your course certificate- a Statement of Attainment. Otherwise, you can receive a Letter of Completion.

You can bundle the short courses to create your own customised learning bundle, Certificates or Advanced Certificates. More information is on this page.

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Employers value candidates with industry skills, knowledge, practical skills and formal learning. Our courses arm you with all of these things to help prepare you for a job or start your own business. The longer you study the more you will learn.

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Who are ACS Distance Education?

ACS Distance Education have been educating people for over 40 years.

We are established and safe- we have been in education for over 40 years.
We are focused on developing innovative courses that are relevant to you now and what you will need to know in the future.
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Our courses are not accredited by the Australian Government. However many of our courses are recognised and held in high regard by many industry bodies.

Our courses are written by our staff, who all have many years experience and have qualifications in their speciality area. We have lots of academic staff who write and update our courses regularly.

How do I enrol my staff/ sponsored students?

Yes, you can do a request for a bulk enrolment and request an invoice on our Invoice Request Form

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We can arrange bulk discounts for your course enrolment, please get in touch with us to discuss your needs.

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What if I have any more questions or need more information?

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Take a look at their testimonials here.

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Course Contributors

The following academics were involved in the development and/or updating of this course.

Denise Hodges

Promotions Manager for ABC retail, Fitness Programmer/Instructor, Small Business Owner, Marketing Coordinator (Laserpoint). Over 20 years varied experienced in business and marketing. More recently Denise studied naturopathy to share her passion for health and wellness. Denise has an Adv.Dip.Bus., Dip. Clothing Design, Adv.Dip.Naturopathy (completing).

Denise Hodges

Kate Gibson

Kate has 12 years experience as a marketing advisor and experience as a project manager. Kate has traveled and worked in a variety of locations including London, New Zealand and Australia. Kate has a B.Soc.Sc, Post-Grad. Dip. Org Behaviour (HR).